The Best Data Visualization Tools

Analyzing data has become more important than ever before for modern-day businesses. From understanding who their target audience is to getting transaction and profit figures, viewing and interpreting data correctly are essential for a business’ success. What kind of business strategy you want to implement can also be formulated by analyzing the data properly.

However, to make data analysis easier on the eye and on the brain, businesses need to use data visualization tools. Data visualization tools help in presenting data in an attractive manner through graphs and visuals. If you want to extract the maximum value for your business from all that data, then here are some of the best data visualization tools for 2020.



This business intelligence platform is regarded by many business analytics experts as the best there is. Here are some of the features of Sisense that make it such a favorite:

  • Easy to set up and learn
  • Drag and drop UI that allows for easy creation of graphical representations and dashboards
  • Interactive dashboards allow everyone in your team to see the data
  • Lots of options in terms of data exporting, with support for a wide range of file formats
  • Free-trial that allows you to explore the platform before you choose to buy


If you don’t believe in spending money on data visualization tools, then you should definitely try using Charted. This is one of several open-source data visualization tools out there, which means it is absolutely free. Even though Charted does not have as many features as a paid platform such as Sisense, it can still give you a lot if you use it well. Here are some key features of Charted:

  • Create bar graphs and charts from Google spreadsheets and CSV files
  • Numerous integrated components such as LineUp, OnSet and UpSet along with GeoJS geospatial visualizations and Vega visualizations
  • Add labels and notes to your visualizations


Domo is a paid business intelligence platform that offers multiple data analytics packages. The best thing about Domo is that you can try all their packages for free. Here are some of Domo’s most advantageous features:

  • Access to real-time data 
  • Makes data easier to understand by presenting it through creative data visualization tools such as sparklines, trend indicators, and multi-part widgets
  • Promotes data aggregation through seamless integration with other software such as Google Analytics
  • Easy data-sharing and user-to-user messaging thanks to an emphasis on social sharing


This cloud-based data visualization tool lets users create custom dashboards. If customization seems too elaborate, you can even choose from a variety of built-in templates. If you want your data analysis to be as in-depth as possible, then Klipfolio is the right tool for your business. Some of Klipfolio’s main features are:

  • Connection to more than 500 data sources, which include a variety of social media platforms and web-based services
  • Dashboard customization to suit the unique needs of individual users
  • The comprehensive data analysis enables users to plan the financial futures of their respective businesses

Data wrapper

If you are looking for open-source visualization tools that are mobile-friendly, then Data wrapper is the ideal tool for you. Here’s why Data wrapper can be of great benefit to you and your business:

  • Users don’t need coding or designing skills for using this tool
  • A wide variety of visualizations can be created using Datawrapper such as area charts, bar graphs, stacked charts, dot plots, and symbol maps
  • The tool’s free version allows 10,000 chart views every month

Microsoft Power BI

This suite of analytics tools for businesses from Microsoft consists of diverse tools that you can use to formulate newer and more effective business strategies. Here are some of Microsoft Power BI’s core advantages for businesses:

  • Create a centralized hub for data access by using both in-cloud and on-site data
  • Promotes expansive integration by offering seamless support for third-party software
  • Offers a free version with limited features and an extremely affordable pro package as well
  • Data importing and publishing for sharing data with collaborators
  • Comes inclusive of a tutorial system that makes learning to use the suite easy and effortless


For creating unique and aesthetically pleasing data visualizations, there’s probably no tool better than MATLAB. The tool also offers several other advantageous features for users such as:

  • Allows users to modify algorithms without affecting the tool to find relevant analysis
  • A wide range of graphical tools to help users design distinct visualizations
  • MATLAB’s user interface is extremely easy to understand and navigate
  • Guarantees real-time updates through data collection from multiple online sources

Google Data Studio

This is a free tool from Google that facilitates easy data visualization creation. Some of this tool’s highlights include:

  • Easy setup for users who already have Gmail accounts
  • Connects seamlessly to multiple Google tools such as Google AdWords, YouTube Analytics and Google Sheets


Kibana ranks among the most comprehensive and unique data visualization tools out there at present. Some of this tool’s most attractive features include:

  • Detection of discrepancies and anomalies in data analyses
  • Elastic Stack, a unique feature that allows users to compile comprehensive reports through observation and assessment of different sources of data
  • Dashboard sharing and URL embedding for ease of sharing data amongst collaborators and colleagues


Chartio is a business analytics tool that can be used across businesses of all types and sizes. Some of Chartio’s key features are as follows:

  • Easy to set up
  • Its friendly user-interface allows users to learn how to use the tool very quickly
  • Allows users the option to buy the tool depending on the size and requirements of their businesses, therefore ensuring flexible pricing
  • Enables users to compare multiple data sources to pinpoint discrepancies

So there you have it; the best data visualization tools for 2020! If you want to improve your business strategy and share data reports with your colleagues, these tools can be of great help. The role of business analytics in improving businesses is growing around the world with each passing day. That’s why it’s important to use data visualization tools to get as much value from your business data as possible.

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